Samsung to discontinue the Galaxy Alpha in favor of the cheaper Galaxy A5

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Published 29 Dec 2014

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Less than six months after it was unveiled, Samsung has decided to discontinue the Galaxy Alpha in favor of the Galaxy A5, which will be a cheaper successor to the handset. 

The Galaxy Alpha was the first smartphone from Samsung to feature a metallic mid-frame that greatly enhances its in-hand feel. The handset will be discontinued once its current inventory of materials runs out. While the Galaxy Alpha was a remarkable offering from Samsung, its high price and poor battery life meant that it could not exactly set the sales chart on fire.

This is why Samsung is supplanting the Galaxy Alpha with the Galaxy A5 that features the same metallic design and thinness (6.7mm) as the former. It does, however, feature modest internals to keep its price in check. The handset is already on sale in China, and will be making its way to South Korea in January next year. When launched, the handset is expected to be priced at a competitive 400,00 won.

Samsung had unveiled the Galaxy A5, along with the Galaxy A3, towards the end of October. The handset features a 5-inch 720p AMOLED display, a 1.2GHZ quad-core processor, 2GB RAM, 16GB storage with a microSD card slot and a 2300mAh removable battery.

[Via ET News]