Apple has iTunes, Microsoft has XBOX Music, and hell, even Nokia has their own music service. This is why Google launched “Play Music All Access” this year. One flat monthly fee, consume as much as you want. Oddly enough, YouTube, which is absolutely a part of Google, but technically their own separate division, plans to launch their own music service as well. The latest version of the YouTube app for Android actually confirms that, with hidden text strings that clearly call the service out. But according to AllThingsD, this service has now been delayed.

Now I know what you’re thinking. Why does Google need two music services? Let me answer this by asking you another question: Don’t you hate YouTube ads? What if this music service from YouTube was actually a way to get people to pay to no longer see ads and as a way for record labels to monetize music videos? You have to remember, an artist’s song has multiple licensing rights. A music video isn’t the same as a stream, which itself isn’t the same as a download, nor is it the same as a radio play. Same song, different man taking a different cut.

But to be perfectly frank with you, I think you should go with a music provider who focuses on music and nothing else since they offer the best cross platform experience. Spotify, for instance, plays on damn near any platform, including some smart televisions. Think Google cares about that? Or Apple with iTunes?