buys eful, plans to inject its machine learning into its own apps

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Published 4 May 2015

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Disclosure

announced Monday its acquisition of eful, an iOS time management app that helps you carve out time in your schedule for new goals tasks. 

For example, if you want to start running three times per week or need to set aside some space for an ongoing project, the app will suggest when you could squeeze such activities in. It also attempts to learn your habits by analyzing your current schedule.

says that it’s going to put the artificial intelligence tools to work in Calendar, Gmail, other Apps. ile eful says its iOS app isn’t going away yet, there’s already a link to download your data, usually the first step when closing up shop. 

The impact on you: is going to use eful as another way to make its own services anticipate your needs streamline the persistent flow of tasks notifications. The plans for eful sound similar to what it has done with Now, which takes events from your Gmail automatically adds them to your stream of content, serving up cards for travel sports. expect eful to go away soon to work on making its core services even smarter.