It’s typically boring news when a big company like Samsung makes a new hire. But it’s very interesting when Samsung’s newly appointed chief designer comes from the same design firm as Apple’s y Ive.
Samsung’s new hire, Don-tae, comes from the same ndon-based design firm co-founded by Apple’s infamous y Ive—the same y Ive who designed Apple’s ione id. Samsung hopes to bring some of ’s design expertise to its smartphone tablet design, according to Korean press. The company’s new hire will hopefully also help Samsung venture into new design territory that won’t l it back in court with Apple.
The story behind the story: It’s seriously ironic that Samsung would hire someone somewhat tangentially related to Apple, considering Samsung Apple have been in a battle over patents intellectual properly for years now. Samsung will do anything to keep its products competitive selling to the masses, if it has to hire someone who it thinks can offer a glimpse into how Apple designers think, then so be it.