LinkedIn launches free AI tools to fix a “broken” hiring system

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Published 17 Jan 2025

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LinkedIn rolled out two free artificial intelligence (AI) tools on January 15, 2025, to help job seekers and employers fix what company officials call a “broken” hiring system.

The new features aim to streamline the job application process, often resulting in thousands of unanswered applications.

    “[They’re] spending three to five hours a day sifting through applications and finding that less than half of the job applications submitted are actually meeting the required criteria,” said Rohan Rajiv, LinkedIn’s Director of Product Management. “This is completely broken, and we know that.”

    AI tools simplify job matching

    The first tool, called Jobs Match, tells job seekers whether they meet the requirements for a position before they apply. The feature compares an applicant’s profile against job requirements. It then provides detailed feedback about which qualifications they have and which ones they’re missing.

    Additionally, LinkedIn launched a recruitment AI agent that helps write job postings and sort through applications. This tool is particularly designed for smaller businesses. It mirrors larger companies’ expensive recruitment software, but it is now free.

    The timing of these tools matches a pressing need. New research from LinkedIn shows that 58% of people worldwide plan to look for a new job in 2025. However, half of these job seekers say the search process has gotten harder over the past year. Many send out more applications than ever but hear back less frequently.

    Catherine Fisher, LinkedIn Career Expert, explained why the old approach isn’t working. “It’s easy to see why job seekers are applying to more roles than ever, trying to break through the challenging job market, but it’s not working. Professionals need to shift their approach and be more strategic in applying for roles that match their skill set.”

    The problem affects employers, too. LinkedIn’s research found that 73% of hiring managers say almost half of the applications they receive meet their basic job requirements. Many spend up to five hours daily reviewing applications that aren’t a good fit.

    LinkedIn leverages user data

    For these tools, LinkedIn uses its own AI technology and data rather than relying on popular companies like OpenAI. LinkedIn utilizes data from its one billion users. However, Rajiv said the company might expand its data sources in the future.

    While basic versions of both tools are free, LinkedIn Premium subscribers will get additional features. These include AI help with writing resumes and cover letters, plus a rating system that shows if they’re a high, medium, or low match for specific jobs.

    AI has become increasingly central to hiring and job searching. Job seekers routinely use AI tools to polish resumes and craft cover letters, while employers deploy AI to screen candidates and analyze interview responses. LinkedIn’s new tools are only part of this trend.

    Looking ahead, LinkedIn plans to add more languages beyond English in the coming months. This expansion will help the company support even more job seekers and recruiters worldwide.