ay exps the early access beta program to all Android devs

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Published 1 Sep 2016

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is throwing open the doors to the ay Store’s Early Access section, which allows the brave souls who crave the latest apps the chance to try them out before a stable release.

The program was initially launched shortly after I/O in partnership with a specific, h-picked batch of developers. But now, says any developer will be able to apply for a place on stage.

Ellie wers, the lead product manager for ay, told that when it comes to evaluating developer interest, the focus will be on a diversity of application types good development principles. 

“at we’re looking for is apps that are very high quality, but this is also balanced with the fact they’re pre-released won’t be polished,” she said. “ want them to be interesting concepts that others might find also interesting. It’s also about balancing out the collection. The idea is to turn over the featured apps regularly so there’s a constant, fresh supply of content.”

The section features unreleased apps games, with a caveat about them being potentially unstable. However if you’re the type who sideloads As always wants what’s new, this probably won’t deter you. 

early access app downloads

You can browse apps games that are still being touched up in the factory.

According to wers, the Early Access section has seen one million downloads, all coming from a group of 29 launch partners. 

wers says the popularity spurned the team to push for more devs to participate, as they’ll get valuable data feedback. For Android users hungry for the next big thing, it’s another way to feast on fresh apps.

“I think we want to make sure those users come back there’s always something exciting for them to try out,” she said. “And for developers it gives them feedback, an important piece to think about is this allows them to get exposure to a much wider range of users.”

It should be a little while before these new apps pop up, but you can check out the Early Access section now to see what’s there you may have missed.

The impact on you: The end result will be more titles to play with in ’s not-quite-ready showcase. The main target behind the move is to help the ay Store be more developer friendly as this will allow devs to get feedback identify bugs from their apps before a more general release. Stable, quality apps are the ones that are easier to monetize gain wider traction among Android users.