Why trust GreenbotFor years, T-Mobile has been using its Uncarrier campaign to shake up the way wireless carriers hle data, streaming, contracts, now it has a new trick up its sleeve. In its Uncarrier Next announcement at CES on Thursday, the company unveiled a new strategy that looks to streamline billing reward customers who sip rather than gulp data.
Decked out in his usual pink attire, T-Mobile CEO gere took plenty of shots at Verizon, AT&T, Sprint as he boasted about adding 8 million customers in 2016, bringing the company’s ranks to more than 70 million subscribers. But he has big plans for 2017, predicting that T-Mobile will be the first carrier to provide Gigabit E all while unveiling four new rules for the mobile internet:
- Mobile internet should not be sold by bits bytes
- at you see should be what you pay
- Only you should have the power to change what you pay
- You shouldn’t have to pay for what you don’t use
at they boil down to is transparency simplicity. Beginning nuary 22, T-Mobile will only sell its new T-Mobile One plan, which offers unlimited data, talk, text for $70 a month or $160 for a family of four. at’s changed it that those numbers now represent exactly what you’ll pay. T-Mobile will no longer be adding fees taxes on top of the monthly costs. Rather, it will roll those surcharges into the monthly costs, eliminating fluctuating bills massive overages.
T-Mobile T-Mobile will take the guesswork out of monthly bills by rolling fees surcharges into a flat price.
Additionally, the company is launching a new Kickback program, which will give customers using less than 2GB of data each month a $10 credit on their bill. And anyone switching from another carrier will receive a $150 credit per line, with no trade-in required. Finally, T-Mobile is also running a Fee Face contest on Twitter, Facebook, Instagram where customers can win prizes for snapping selfies of their reactions to their current bill.
The raucous, expletive-laden event began with a SNekend Update spoof featuring a live performance by Colin st Che. The two made a few sexually charged jokes took a few pot shots at Fitbit Samsung, before showing a video featuring gere as a ft driver questioning passengers about their wireless companies.
The impact on you at home: ile T-Mobile customers will enjoy benefits immediately, gere’s Uncarrier moves tend to impact the rest of the industry. From two-year plans to early termination fees, T-Mobile’s moves have truly changed the way Verizon, AT&T Sprint operate, it might not be long before we’re paying flat fees everywhere.
